Fi-Logo-Text_only-Horizontal_white

Human-centered sales & marketing for unconventional entrepreneurs

No one gets an award for being their industry’s best kept secret.

In the complex and ever-changing rabbit hole of online business, it’s so easy to feel invisible when you’re not doing it like the the loudest or most privileged voices.

Work with me About Me

 

STOP CONTORTING YOURSELF INTO SOMEONE ELSE’S PLAN FOR SUCCESS AND CREATE YOUR OWN BLUEPRINT INSTEAD.

THE NEXT ERA AWAITS



Abstract-form-3-edited

You won’t meet the next milestone of your business by blindly adopting some influencer’s 5-step sales method. I know you’re willing to go through the motions. But you're irritated with yourself because you know your work could be taking you so much further.

If you want to welcome bigger ways of seeing yourself and your work, you need to pull back and build your own journey to consistent sales.

Can you imagine a business you trust? One that's built around your humanity because you're not bypassing your history, intersectionality, neurodivergence, mental health?

It's time you make more money without feeling like you’re becoming someone else in your business.

Abstract-form-2-edited

WANT TO BECOME UNMISSABLE IN YOUR INDUSTRY? TIME TO REPEL PEOPLE AND HURT FEELINGS.

STOP MUTING YOUR AUTHENTICITY

I understand the hesitation of hiring another business coach, even one that's trauma informed. You're afraid of what might happen in your body when you commit to the discomfort of detaching from the familiar…even though the familiar is clearly not working for you.

Risk without validation can be panic-inducing. But you’re not going to learn to feel safe and trust your creativity until you commit to the what if?

You know your work is brilliant, but you fear putting the core of what you do in the spotlight. So you sidestep and buy yet another template or course or certification because this makes you feel like you have the integrity, answers, and the "right way..."

Procrastilearning…Certification dependence…Course junkie…Whatever you call it…

You can obsess for hours over what you’re doing wrong, but death gripping one-size-fits-all strategies only detaches you from what you really want to say.

Taking your marketing and sales seriously means responding with trust instead of sidestepping your convictions again.

You have to decide that making money from speaking your truth is more important to you than sparing people’s feelings.

It’s time to believe in your thoughts and words as much as you’ve doubted them.

 

You CAN have a business that works with…
• The surges in energy that dictate your schedule more than any clock you own
• The creative connections that live in your head and help you tell vibrant stories
• The hyperspeed at which your brain works under pressure
• The intuitive hit that arrives right on time before a big decision

And doing so books more clients, sells more products and brings in more profit. Let me prove it to you.

Moon-sign

CONNECT TO BIGGER WAYS OF SEEING YOURSELF

LET'S WORK TOGETHER

One on One Business Coaching

Long-term trauma-informed strategic guidance to transform your business.

90-Min Intensives

Walk away with a customized & clear plan of action ⁣to support your sales and marketing.

Healthy Biz  Group Coaching

Solidify your signature marketing methods to have FUN showing up and driving repeat sales.

Content Machine Course

 Transform your casual audience into raving, ready to buy fans. Short lessons and time-saving, AI-powered templates

 
BUILDING PATHWAYS TO REVENUE THAT DON’T BYPASS THE MESSY PARTS

HEY, I'M FI

Dreams of starting my business didn’t spring from a relaxing spa day - it came from necessity. I know if I didn’t restructure my life to move with all parts of me, I would end up incapacitated with fibromyalgia pain again, back in the ER, or worse.

What was at stake was palpable. I was tired of someone else dictating my priorities. They had become crystal clear to me after a nightmare of a year. I was done compromising.

I looked around and asked myself, When did I learn to break my body for work? Can I leverage a decade in marketing to make this work on my own terms?

I rooted into my courage and started calling myself a business coach, even when the imposter syndrome stung the edges of my mouth.

I doubled down on repeatable strategies that made it easy to make money. I quit overcomplicating things or regurgitating posts I had saved on Instagram.

The strategies I teach my clients have taken me from $700 months to consistently replacing the income from my toxic full-time job. It's time to give into that voice that's urging you to leap into your next era.

Let's create new pathways to income with strategies to hone in on your messaging, finetune your brilliant offers and sell to a highly qualified community.

It all starts with your decision to initiate your dream instead of continuing to stay adjacent to your desires.

A more complete,  nuanced approach to the wild world of online biz

Coaching created to transform your business while supporting your nervous system.

3 suns

GIVE THE MIDDLE FINGER TO ONE-SIZE-FITS-ALL BIZ ADVICE

GET IN TOUCH

A lot of the basic bitch advice out there disregards your lived experience, and that simply doesn't work for you. That doesn’t mean your next milestone is out of arm’s reach. Drop me a line & let's have a no strings attached conversation about your potential and how you can reach it.
Thank you for getting in touch. I'll reach back out to you in 1-2 business days.